The Ultimate Guide to Brand Ambassador Marketing

Alan VanToai

May 16, 2016

After working with hundreds of brand ambassador and street marketing teams over the last few years, we’ve had the chance to have an inside look at how some of the best teams in the business are working together to promote their brands, products, and services.

We’ve taken these insights and wrapped them up into a
, including:

1. What is a brand ambassador?
2. How to recruit brand ambassadors
3. How to motivate (or pay) your brand ambassadors
4. How to manage your brand ambassador program

As a bonus, we also included an inside look at how Red Bull manages their brand ambassador program (pulled from my experience as a Red Bull Brand Manager a few years ago).

Check out the guide here:

(And keep an eye out on our Resources page, where we’ll be adding more helpful marketing resources over the next few weeks and months!).


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The Ultimate Guide to Brand Ambassador Marketing.

We distilled years of brand ambassador marketing experience to show you how to promote your content, reach more people, and grow your brand with brand ambassadors.
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Alan VanToai

Co-Founder of CrewFire


Brand Ambassadors vs. Influencers: What’s Best for Your Brand?

Take our quiz and learn if brand ambassadors or influencers are best for your brand!

What you will learn from taking the quiz:

  • If an influencer or ambassador strategy will yield the best results for your brand
  • Influencer and ambassador marketing best practices
  • How to start a brand ambassador or influencer program from zero
  • Insider information for running a highly scalable and successful program
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